Picture this: after spending a few hours scrolling through #hairtok, you start to feel some serious strand envy. Then, almost by magic, your Sephora cart suddenly fills with various shampoos, conditioners, and styling products to boost shine, create volume, and enhance your natural texture. Before you know it, you’ve lost a few valuable hours of sleep and a sizable chunk of your hard-earned paycheck. Sound familiar?
A beauty habit can be expensive—no surprise there. What is surprising, however, is how effective (not to mention inexpensive) products from the drugstore are. So much so that celebrity hairstylists regularly use them on themselves and their high-profile clients. From texture sprays to hot tools, these hardworking hair helpers promise not to break the bank. Keep scrolling to add them to your own cart without wasting a single extra minute of your precious time or money.
To increase shine
Kristin Ess Weightless Air Dry Crème — $11.00
Calling all hair types. “This lotion works with your natural texture, and gives your hair a break from incessant heat styling,” says Columbini. It softens and smooths strands, delivering instant shine no matter how you choose to style your hair. After showering, work a dime-sized amount through wet or towel-dried hair to enhance your natural texture.
To enhance natural texture
Batiste Dry Shampoo — $11.00
Spray this dry shampoo around the hairline to refresh second-day hair. Tapioca starch mops up excess grease and oil while simultaneously adding lift to your roots. Columbini loves the light consistency, which he says won’t weigh down your look.
To detangle
Garnier Fructis Pure Clean Shampoo & Conditioner — $6.00
“This is my go-to drugstore shampoo and conditioner duo,” says Streicher. “Formulated without any silicones, parabens, or dyes to gently clean your scalp and hair. The shampoo cleans and nourishes the scalp and hair, and then the conditioner detangles and adds the perfect amount of moisture.”
WetBrush Original Detangler — $6.00
“I keep one of these in the shower to work through my conditioner,” says Lacy Redway, celebrity hairstylist and Unilever global stylist. “It’s super comfortable on the scalp and designed for wet hair so I don’t have to worry about breakage as I’m brushing.”
To style
Goody Comfortable Elastic Hair Ties — $6.00
Finding the right elastics is important to preserve your style (no creasing here!), combat breakage, and help you avoid the dreaded ponytail headache—but there’s no need to drop any major coin for the sake of the cause. “These elastics come in a variety of colors, sizes, and shapes, and they offer a comfortable hold for all of your styling needs,” says Streicher. What’s more, a mere 6 bucks will score you a pack of 37 elastics, which means you’ll have plenty to keep in your purse and on your bedside table…no matter how many you inevitably lose.
Hot Tools Pro Signature Gold Curling Iron — $35.00
It’s hard to find an effective curling iron that won’t break the bank, but according to Streicher, this one performs just as well as its luxury counterparts. “Hot Tool curling irons are what I prefer to use in my tool kit,” she says. “They create off the charts hold, and they are offered at an accessible price point.” The 360-degree swivel cord means you won’t get tangled up in the cord.
TRESemmé Extra Hold Hairspray — $7.00
“This classic hairspray is amazing for taming flyaways and holding your hairstyles all day,” says Redway. Spray onto a fresh set of iron-induced curls to guarantee some second-day wear, or use it to lock your blowout in place in even the most humid weather.
If you want to hack your hairstyling routine to avoid damage, consider this video required viewing:
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Experts Referenced
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